Word of Mouth is King!
Latest study from MI6 Game Marketing conference, held last month, provided the industry further in glimps into the buying habit of viedo game players and PC gamers.
Previously hightlighted in our article here, Word of Mouth from an actual friend or family member now holds more presuasive power then seeing an Advertisment or reading a review from the internet.
Here we believed a mixed of several source will reinforce a message more strongly then focusing on a single outlet. That is why our Game on Demand service, JumboPlay provide free trial of our games, and the option for anyone who like the service to email close friends or family members easily, as well as providing a community forum for interaction.
Technorati Tags: Game on Demand, JumboPlay
